
ABOUT
Strive Equity Partners (“Strive”) is a Toronto-based private equity firm focused on investing in high-quality North American businesses with strong foundations, clear differentiation, and growth potential. Founded in 2023, Strive was built on four core principles: transparency, integrity, discipline, and excellence.
We set ourselves apart through our deep experience, relentless work ethic, and commitment to being open, honest partners at every stage of the journey. When we partner with founders and management, we strive to achieve outcomes outside of existing boundaries.

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Leads all Strive activities across sourcing, deal evaluation, investor relations and portfolio management. Serving as Chairman of the Board at Sentrimax Centrifuges, Avneet brings investment and dealmaking experience across private equity and investment banking, within Industrials, Healthcare, Tech-enabled Services, Software, Education and Consumer industries.
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PRIOR PROFESSIONAL EXPERIENCE
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Vice President, Private Equity at New Harbor Capital | Chicago
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Associate Vice President & Sr. Associate, Private Equity at Wind Point Partners | Chicago
- Analyst, M&A Investment Banking at Houlihan Lokey | Minneapolis​​​
EDUCATION
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Schulich School of Business at York University, BBA (Finance) with Distinction | Toronto
Avneet Multani
Founder & Managing Partner

Keith Marchiando
Operating Executive
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Serves as a Board Member at Sentrimax Centrifuges and Strategic Advisor to Strive. Keith brings relevant experience in all aspects of financial operations, strategy, IT, HR , and legal.
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PRIOR PROFESSIONAL EXPERIENCE
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Chief Financial Officer at Zivo Bioscience, Inc. | Detroit
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Chief Financial Officer at Radienz Living, Voyant Beauty, AP Exhaust, Perceptron, Carbon Motors and Dura Automotive | Detroit, Chicago, New York
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Senior finance roles at Dow Chemical and Ford Motor Company | Detroit
EDUCATION
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Tepper School of Business at Carnegie Mellon University, MBA | Pittsburgh
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Lehigh University School of Business and Economics, BS (Finance) | Bethlehem
Our Core Principles
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Transparency: We believe in open communication with our partners. Being transparent fosters trust and a strong relationship between all stakeholders, from day one.
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Integrity: Honesty, moral decision-making and staying grounded is at the core of what we do. Our mission is to create value for all of our partners – never at the expense of any partner.
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Discipline: We take a disciplined approach to investing which prioritizes capital preservation, capital allocation and the best interests of our stakeholders – while holding ourselves accountable throughout the entire process.
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Excellence: We strive for excellence through continuous learning and idea sharing, as it ensures our team is always equipped with the best knowledge going into any decision-making process.
